Samantha Trombley
Marketing & Business Development Specialist
Overview
As HEB’s Marketing & Business Development Specialist, Sam helps implement the firm’s business and marketing strategies, from digital content to public relations and proposal support. Sam is also working with the Resource Team to assist with reports, permitting, and project communications for technical staff. She has over seven years of experience in strategic communications consulting, most recently working with clients in New Hampshire’s outdoor recreation industry to support the growth of the outdoor sector.
Community
- Member of the Board of Directors for Inclusive Ski Touring
- Member of the Town of Gorham NH’s Destination Management Committee
- Trivia Host for SalmonStew Trivia across Mt. Washington Valley and Coös County
- Volunteer for Summits in Solidarity, which aims to foster racial justice and equity in the outdoors
- Volunteer for Granite Backcountry Alliance
Bio
Sam is a marketing and public relations professional with a passion for community-focused work in her personal and career pursuits. She grew up in eastern Connecticut and learned to ski at Cranmore during annual family ski trips, which solidified the Valley’s special place in her heart. Sam graduated from Syracuse University in 2018 with a dual degree in Public Relations and Policy Studies. After spending four years in Boston after college, Sam made the move to New Hampshire in 2022 to be where she always wanted to spend her free time – in the mountains. Sam is a proud resident of Gorham, NH, with her partner, Stu, and their perfect pup Scarlett. Outside the office, you can find Sam hiking, backcountry skiing, or running with friends in the White Mountains, paddling New Hampshire and western Maine’s whitewater with Stu, or hosting trivia anywhere brave enough to hand her a microphone.
